Creator/Folder: Joseph Wu
Photographer: Sigurd Kranendonk
This model is not diagrammed. If it is one of mine, I have not had the time to draw diagrams. In other words, instructions are not available.
Agency: Red Cell Not Just Film (Netherlands)
PCM is a major publisher in the Netherlands. They operate the four largest Dutch-language newspapers. In this campaign, they wished to inform current and future advertisers about new advertising opportunities in their newspapers.
This ball is crumpled from a single uncut square. I suggested that they could crumple a ball themselves, but they wanted to defer to "the artist." Who am I to argue?